Who Are We


Polaris is commonly known as the North Star due to its position that marks the way due north. It is famous for holding still while the entire northern sky moves around it, hence explorers and travelers depends on it to find their direction when they are lost.

More than just creating websites, we strive to do much more for our clients. We believe that by sharing our knowledge and guiding our clients, we help their business to grow to a new level.

We are heartened to know our clients often do well after the launch or revamp of their websites. Coincidentally we've too become a center for connecting businesses together. These opportunities have translated into providing more value added services to all our clients.

This is PolarisHub.
Founded by a highly motivated team of creative designers and talented developers in 2003, our company is located in Singapore. We aim to establish ourselves as a leader in web development. We work hard and smart to create top notch web sites with stylish designs and professional back ends.

Our great strength lies in our vast experience and extensive expertise in designing and developing for customers in diverse industry areas.

We have a strong customer-centric approach and go the extra mile for all our clients who value our ideas. To ensure a stable and long-term relationship with our clients.

PolarisHub Milestones

July 2003

PolarisHub Begins

PolarisHub office was setup and located at Woodlands Industrial Park.

January 2005

TrustSG Certified

To acquire the TrustSg seal, merchants are required to comply with a stringent code of conduct for online business practice set by the National Trust Council. The code covers the areas of disclosure, privacy, fulfillment, best business practices, and protection of minors and the elderly. Consumers recognize the merchant as a trustworthy e-commerce operator when its web site carries the TrustSg seal.


Partnership with DP Bureau & IDA

PolarisHub forges alliance with DP Bureau and IDA to offer SME Infocomm Packages to all our clients.

July 2013

Search Engine Optimization (SEO)

As part of our value-added services and to compliment our web design and development, PolarisHub provides SEO services for all clients.

March 2014 - Present

Innovation & Capability Voucher (ICV)

Using the Innovation & Capability Voucher (ICV), PolarisHub helps clients to improve business efficiency and productivity by optimizing their backend systems.

Meet The team

Katherine Lu

Managing Director
Bsc (Hons) Multimedia Technology & Design

Katherine has been leading the company since 2003. She has 10 years of IT experience and has worked with clients from various industries in both Private, Public Sectors and Non Profit companies including the Government, Universities, Hospitals, Banks, SME, MNCs, in areas ranging from information technology, retail, shipping, architecture, F&B, public relations, lifestyle, advertising, auctions and media & arts.

Prior to setting up PolarisHub, she worked in an MNCs as a system developer to create and design interactive portals for well-known companies including Dell and Levis Dockers. Her experience and wide exposure with clients have given her an advantage of understanding the clients' requirements and needs. With her exentensive profesional experience and business knowledge, she is motivated and driven to provide invaluable business and professional advice to her clients.

In 2012 June, she set up PolarisHub's first subsidary, The Shop City - an online platform that provides new start ups and small business owners, handcrafters and artisans an opportunity to establish their brands and to build successful businesses.

Katherine is also currently working with Mums@Work Singapore's members - the Mumpreneurs on how to setup their first business website.

Quek Jing Yan

SEO Analyst
Google Adwords Certified Professional

Jing Yan is an Internet Marketer who specialises in Search Engine Optimization (SEO), Search Engine Marketing and creating optimal online user experience. As a Google Adwords certified Professional, Jing Yan has an excellent record of pushing both business and educational websites to the first page of the search engine results through local SEO marketing. She has worked with clients from various industries such as Medical, Health and Wellness, increasing their online lead generation and sales conversion in e-commerce.

In addition to being Google AdWords certified, she has experience in both the public and private sector in Singapore and USA. After graduating with a Masters in Management Science and Engineering at Stanford University in USA, Jing Yan spent a few years in online market research and analysis for consumer products and services, pharmaceuticals, retail, media, and public policy in Knowledge Networks, a Silicon Valley company. With her wide experience in meeting the needs of various industries, she is effective in understanding online business needs and executing strategies customised for enterprises.

Upon returning to Singapore, Jing Yan joined the Public Service where she collaborated with different government agencies, understanding the various dynamics in Singapore's public sector. She also engaged many Multi-National Companies and local Small Medium Enterprises to refine the programmes designed to improve the productivity of the industry through the adoption of technology and infocomm usage.

Ruth Wong

Specialist Diploma in Translation
Bachelor of Arts (Social Work and Sociology)

A versatile, creative and resourceful wordsmith with close to a decade of experience working with clients across various industries in the public and private sectors. They includes Ministry of Education, Singapore Management University, National University of Singapore. Her works can be found in both print and web publications, covering diverse topics including parenting, health, food, career and education. She has also interviewed well-known personalities, celebrities and senior executives.

Ruth is equally adept in producing corporate marketing and promotional materials such as press release, press kit, newsletter content, brochure and website content.

She co-authored the book ‘Successful Work Life Balance: The Flexi-Work Way/ The Mumpreneur Way’ with Sher-li Torrey, the founder of Mums@Work in 2013. She contributes regularly to the World Moms Blog (listed as Forbes ‘Top 100 Sites for Women’ for 2012 and 2013). Ruth is also a professionally trained and certified life coach. Her other work experiences include being a medical social worker and human resource professional.